A UX Consultant, Scrum Master, Instructor, User Researcher, UX Certified Nielsen Norman Group in UX Management, love Racket sports, and mom of 2 kids. I’ve joined IBM 5 years ago, have over 11 years of experience in the design field.Currently, I am leading the UX Team for IBM's internal Produ...
A UX Consultant, Scrum Master, Instructor, User Researcher, UX Certified Nielsen Norman Group in UX Management, love Racket sports, and mom of 2 kids. I’ve joined IBM 5 years ago, have over 11 years of experience in the design field.Currently, I am leading the UX Team for IBM's internal Product.
I support and lead experience strategy efforts through planning, prioritize, and coordinate with stakeholders. Gathering requirements using shapeup process followed-up with agile methodology using Scrum Framework. Guide and mentor the team on the execution of the strategy. “Designers…don’t try to search for a solution until they have determined the real problem, and even then, instead of solving that problem, they stop to consider a wide range of potential solutions. Only then will they finally converge upon their proposal. This process is called ‘design thinking’” - Don Norman. This was one of my favorite and inspiring quotes by Don Norman. I started to be passionate about researching user behavior and focusing on users’ needs so that I can best meet the client where they are. As part of digging deeper into their behavior and the reason behind it. What they exactly need and offer a deep insight with new and extensive experiences into user’s needs. therefore, stepping back from the immediate issue and taking a border look using Design thinking. That leads over these years at IBM to facilitate multiple workshops starting from learning ones for practitioners till leading projects using IBM Design Thinking. Solving complex user problems for IBM Service Corps India 54 Nirmaan. Currently, I am leading a 12 weeklong workshop that is part of the HR Co-Creator program to support the team in tackling and solving their problems using Design Thinking techniques.
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